New K-7 DSLR

Pentax announces their newest offering with an impressive list of specs--the most notable being the 14.6MP sensor, HD Video, in-camera HDR, and HDMI out.



Click here for the article and a full list of specs.

Teaser

Pentax is teasing us... :)

www.pentaximaging.com

Pentax P70 Review

Cool review from Attack of the show on the P70.

65-250mm f4 Glass Slated for April Release

Gather what you can from this Japanese-to-English translation regarding the release of the new 65-250mm f4 telephoto lens. Sounds like it's going to be a nice one!


Translated version of http://dc.watch.impress.co.jp/cda/lens/2009/04/06/10629.html

K20D Firmware update to 1.03

Pentax recently released a firmware update for their top-of-the-line DSLR, the Pentax K20D. This new firmware version--Version 1.03--claims to improve the accuracy of the Shake Reduction (SR) apparatus. Shake Reduction is the Pentax approach to sensor-shift image stabilization. Go here to download the firmware

Pentax On Track to Go Big In 2010

According to the Pentax Japan web site, the 30 megapixel 645 Digital camera is on track to be released sometime in 2010. No pricing information has been given yet, but we're pretty sure you're going to need some of that fancy bailout money that's been going around to afford this one. More detail is given on the Pentax site.

K200D On Sale

Abe's of Maine is having a sale on the Pentax K200D DSLR camera body for only $479. You can use coupon code FRIENDS10 at checkout to get an additional $10 off.

Pentax A40 Camera On Sale!

Buy.com must love Pentax because they are running discounts on another Pentax model right now. The Optio A40 boasts a nice set of features like a 12MP sensor and 3x Zoom, just to name a couple. Click through for all the details.

Pentax May Halve Japan Camera Workforce

Pentax's parent company, Hoya, is to reduce its digital camera staffing levels in Japan to around half their current levels, according to the respected Japanese business paper, Nikkei. The report says jobs will be lost in sales, production management and development. Up to 300 sales-related jobs outside Japan may also go. The company has not discussed precise details but says the Nikkei story restates the company's restructuring plans announced with its third-quarter financial results in February.

"The digital camera business is hugely competitive and in the current economic climate it is right and proper for companies to evaluate their structures and costs to ensure they remain competitive in the global marketplace." the company said.

Hoya's financial results do not provide details of the individual businesses within Pentax, which include endoscopes, medical equipment and bio-compatible materials, as well as digital cameras. However, the summary of activities for the three months to December 08 had this to say: "For digital cameras, sales decreased due to sales decline in compact cameras, and also single lens reflex cameras recorded negative growth because of the fierce price competition in th[e] market."

Hoya's Pentax businesses have already been undergoing restructuring, in the light of Hoya's purchase of the company in 2007, with the costs of that process and the strong Japanese Yen contributing to the ¥1.4bn ($) operating loss it recorded for the three months to December.

Source: DPReview.com

Great Deal on the Optio E60

Buy.com has a great deal right now on the Optio E60 digital camera for only $99--with free shipping to boot. Get it while this deal is still around.